LIGHT-CAMERA-ACTION(PART THREE)

Personal insight: Extremely Warning: Hello everyone, please note I do not copy any writer or borrow anyone life's story to mention in here. I do not¬†describe my past life experiences in¬†any of my imaginary stories. It's totally imagination from me. Please please please exit my blog if you are not sure what I am saying.... Continue Reading →

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SITUATION ANALYSIS

The following content is used only for ALR310 WEEK TWO. Tangible and Intangible Elements of a Brand Basically, brands represent intangible promises that to some extent appear to be tangible. The possibility of the promises appearing to be tangible is brought by the fact that these promises are guided by recognizable signs. In detail, the... Continue Reading →

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SCAVENGER HUNT

The following content is used for study purpose only in class ARL207. Newspaper Scavenger Hunt Two samples of a story centered on the inverted pyramid style include: Two U.S. soldiers shot dead in Afghanistan¬† KABUL, Afghanistan (AP) ‚Äď Two soldiers from America was shot dead by a literacy teacher and an Afghanistan soldier at a... Continue Reading →

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DO IT YOURSELF (DIY) MEDIA PLATFORM

PERSONAL INSIGHT: The following content is for study purpose only from ALC301 to ALR310. Digital advertising is one of the best marketing strategies currently available. I prefer marketing products through digital platforms because of its effectiveness in reaching potential clients. The method is less expensive considering that marketing agents do not have to travel worldwide... Continue Reading →

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MARKETING COMMUNICATION

The following content for study purpose only on class ALR310 WEEK ONE. Explain in your own words what the following sentence means: ‚ÄėValue is the customer's perception of all the benefits of a product or service weighed against all the costs of acquiring and consuming it'. In my view, the sentence means that a consumer... Continue Reading →

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DIGITAL MEDIA STRATEGY AND FINAL REPORT

Screenshots made as slideshow by THI BAO CHAU TRAN, retrieved on 2nd November, 2017. The following content is used only for study purpose of ALC30 ¬†Please read my content to understand what it will be like to use strategy¬†in social media. Thank you.¬† This is a final report concerning the digital media strategy which is... Continue Reading →

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CREATING 3D OBJECTS USING TINKERCAD

Personal insight: The following assessment ONE¬†of ALC301 is the original material that I have created since 2011 for personal passion, posting on social media, particularly in my¬†Facebook, displayed in public, note of Diary; however, for some reasons that I forgot about it through times and being used by another student in Africa (KENYA)as his/her own... Continue Reading →

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CASES STUDY

Hello everyone these are cases that I have been working on in class ALR279, FOR STUDY PURPOSE ONLY.   Case study: Rebel Wilson and Woman‚Äôs Day magazine (Bauer Media) How would you describe Rebel Wilson‚Äôs brand before the recent case? Before the Rebel Wilson‚Äôs defamation case, she is a renowned actress having to be among... Continue Reading →

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CURRENT ISSUE OF SOCIAL MEDIA AND PR.

The following content is used only for study purpose of class ARL206 week ten. Using examples¬†from throughout the trimester, what are some of the most prominent issues facing PR practitioners in the age of social media. The internet has played a critical role in the changing of the manner and the mechanisms of communications in... Continue Reading →

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PRESENTATION AT ALR279

The following content is used only for study purpose of class ALR279. Three brands: Coca-Cola, McDonald's and Victoria's Secret by three students: Thi Bao Chau Tran, Lori Spilkin and Meiyi Wang. However, Thi Bao Chau Tran was absent on the presentation day so the remaining members¬†spoke for her voice. Here is the script last modified:... Continue Reading →

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COMMODITY ACTIVISM

Roopali Mukherjee and Sarah Banet-Weiser (2012). ‚ÄúIntroduction: Commodity Activism in NeoLiberal Times‚ÄĚ in Roopali Mukherjee and Sarah Banet-Weiser (eds), Commodity Activism, New York: New York University Press, pp. 1-17. ¬† In this introduction to their edited collection of essays on commodity activism, Mukherjee and Banet-Weiser highlight the growing prominence of discourses of social activism in... Continue Reading →

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SOCIAL MEDIA IN CRISIS MANAGEMENT AND EMERGENCY COMMUNICATION.

Focusing on a recent news story that may have popped up in your Facebook/Twitter feed, provide an overview of how an organisation involved responded using social media. Use examples to enhance your post.¬†The following content is used for study purposed only of ARL206 week eight. Using social media to build strong and connected online communities... Continue Reading →

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BRANDS AND BRANDING CULTURE.

The following content is used only for study purpose of ALC202 week sevenChristine Harold, ‚ÄúBrand you!: the business of personal branding and community in anxious times‚ÄĚ, in Matthew and West McAllister (eds.), The Routledge companion to advertising and promotional culture, Routledge, New York, 2013, pp 341-56. ¬† In her assessment of personal branding, Harold locates... Continue Reading →

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ADVERTISING AS AN INDUSTRY

The following content is used for study purpose only of ALC202 week four. Winston Fletcher, ‚ÄúHow the Advertising Industry is structured‚ÄĚ in Advertising: a very short introduction. Oxford University Press, New York. ¬† The two readings for this week by Winston Fletcher offer a concise overview of the development and structure of the modern advertising... Continue Reading →

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COKE SODA ADVERTISEMENT

The following content is for study purpose only of class ALC202.The advertisement is the appeal that purpose to draw the new customer to the business or products. Business uses a wide range of options from traditional to newer in an attempt to accomplish their goal and visions. For Coca-Cola Company, advertisement has been a pivotal... Continue Reading →

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SOCIAL MEDIA IN MEDIA RELATIONS

The following content is only used for ARL206 week six Either: Find four journalists/reporters on social media (from different media outlets) and start following them. Comment on the type of content they share and who they engage with; or How can PR practitioners use social media to build or strengthen media relationships? Are online media... Continue Reading →

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SOCIAL MEDIA TACTICS

The following content is used only for ARL206 week four Either: A. Interview a PR practitioner or PR¬†student about their experiences using social media for PR purposes; or B. Sign up for a new social media account with a social media site you don‚Äôt currently use. After using the site for a week, blog about... Continue Reading →

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WRITING FOR SOCIAL MEDIA

Who do you think uses¬†social media effectively? What do you notice about their messages and styles used with different social media sites? Basically, social media are computerized technologies that enhances the creation and sharing of information, ideas and other forms of expression via network system. Some of most used social media sites includes the Facebook,... Continue Reading →

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RESEARCH, PLANNING AND EVALUATION

The following content is used only for ARL206 week two. This week you have options for your blog post topic, either: A. Undertake¬†content planning for your blog. Write about the process and any tools you are using; or B. What are the best tools available to PR practitioners to research and evaluate social media content?¬†... Continue Reading →

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INTRODUCTION AND OVERVIEW

The following content is used only for ARL206 week one. Your first blog post. Introduce yourself and your blog to your readers. Consider your experiences so far with blogs and blogging and your social media consumption. Also think about what you are hoping to get out of this unit and the blogging process. You could... Continue Reading →

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FUTURE EDUCATION IN LEARNING

What benefits and problems are entailed in the increasing reliance on digital media in and outside the classroom? ¬†Reliance of digital media is sparking a continuous flow of information which keeps people inside and outside of the classroom at all times. This includes formal learning documents to major bulletins about school events. However, it has... Continue Reading →

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STATISTIC OF ONLINE DATING USERS

  Hello everyone, today is a beautiful day. I am posting the statistics from what I have read ¬†and summarised of books available in Deakin library, regarding to online dating topic for my portfolio. These are figures that I have found. They were written as texts in books so that I tried my best to... Continue Reading →

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CROWFUNDING HAPPY ENDING

For purpose of study only class ALC203. Answer all questions of LECTURE NOTES WEEK TEN. Introduction: As the internet and social media permeates the economy and the society, new tools for improving human activities are also being developed. The establishment of crowdfunding which is a platform for fundraising involves a large number of people preferably... Continue Reading →

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MUSEUMS YESTERDAY, TODAY AND TOMORROW

My understandings and research to answer WEEK NINE NOTES,¬†all academic¬† resources have been read through. For study purpose only¬†of unit¬†ALC203 Holocaust Experience Question 1 What does ‚Äėengagement‚Äô in a museum context mean to you? Does it relate in some way to time, attention, accumulation of knowledge, reflection, interactivity, or a combination of some (or all)... Continue Reading →

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SELF-REFLECTION IN GAMIFICATION

For study purpose of unit ALC203 only. This is my self reflection of Gamification.¬† Considering the complexity of real life tasks, gamification has proved to be having positive influence to the user be it the students or those in employment sectors. Gamification has the capability of influencing behavior enhancing engagement and also without forgetting it... Continue Reading →

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A NEW HORIZON WITH LOVE DOLLS

What would your life be to live with a robot that he/she was designed as real as human? For study purpose only of ALC203 Advancement in technological issues has contributed significantly to the improvement of human life. To be specific, robots are used for driving cars, carrying things around and even acting as guards. ‚ÄčThe... Continue Reading →

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TEAMWORK MAKES DREAMS WORK

¬†What potentialities and limitations does online media offer activists attempting to drive social change? For study purpose of unit ALC203 only. MY ANSWER Social change refers to any noticeable change in behavior patterns, cultural norms, and values over a period. On an effort to drive this, activists have adopted online communication. This is different from... Continue Reading →

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MY VERY FIRST FIELD TRIP EXPERIENCE 

Good evening, thank you for a great time we spent together¬†today at Holocaust Museum in Elsternwick. For study purpose only of class ALC203. Human memory: Of course, it did. With the already done digitisation process, we can now become familiar with our past more closely and reconceive our own perception of people who lived at... Continue Reading →

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GLOBAL SOCIAL ACTIVE ACTIVISTS

Today I would like to answer all questions in LECTURE NOTE WEEK EIGHT. Hope it would be useful for any of you. For study purpose of¬†unit ALC203. Questions: What are social movements? What has the internet offered activists that they may not have had in the past? Research an ongoing social movement relating to gender,... Continue Reading →

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GAMES OF LIBIDO

From¬†WEEK SEVEN TOPIC, ¬†I¬†would like to post my all answers in here regarding to every single question I learned today. For unit ALC203 study purpose only. Question one: ANALYSIS: DO YOU FIND ANY OF THIS IDEOLOGICALLY PROBLEMATIC AND WHY? Zane Alchin faces possible prison term for posting derogatory comments about a woman on Facebook. Tinder... Continue Reading →

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ROMANTIC SEXUAL RELATIONSHIPS IN VIRTUAL WORLD 

INTRODUCTION A virtual relationship is a relationship which involves individuals who have met in online platforms (Padilla, 2007, p.18). In most cases, since these individuals have never met in person, they only come to know of each other through the internet through platforms such as Facebook or twitter just to mention a few. Virtual relationships... Continue Reading →

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HAVING FUN WITH GAMIFICATION

1.Brainstorm how you could get students more engaged in the university experience. What would motivate you to attend class more? What would motivate you to complete the readings? What would motivate you to be on campus and study more regularly? 2.Identify what aspects of "gaming" you could apply to the "reality" of university, such as:... Continue Reading →

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DIFFERENCES BETWEEN SEXTING IN GENDERS

Today I would like to distinguish differences between sexting in genders: men and women, young boys and young girls, teen boys and teen girls. Give examples of my understandings. How to educate teens in sexting? Is sexting good or bad? Will future generations encourage do sexting? Sexting is a popular phenomenon in the 21st century... Continue Reading →

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LIGHTS-CAMERA-ACTION! (PART TWO)

  Extremely dangerous warning: Hello everyone, before you enter my imaginary story, please read this carefully. For purpose of study unit ALC203 only. In this story, I use very powerful language including strong¬†cursings,¬†unbelievable sextings, it might make your emotions unstable or might leave a scar of imperfection in life inside your thoughts about many things... Continue Reading →

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LOVE LIFE OF MILLENNIALS

The following content is based on my understandings based on recommended readings of unit chair to answer seven questions¬†WEEK 7 LECTURE NOTES. I also added more information in relating topic from¬†¬†books and articles, available at Deakin Library.   ¬†What is sexting and what are the main issues involved?¬†¬†¬† Sexting is sexually enhanced communication involving a... Continue Reading →

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EVERYTHING ABOUT MEDIA 2.0

I¬†didn't fully¬†understand the term Media 2.0 at the beginning of the unit, even though¬†I read and searched on Internet as an¬†obligation. I just couldn't get it ¬†because I wasn't interested in knowing it. By now, after using it more¬†often, knowing it from doing it. I am confident to write about it. The following content is... Continue Reading →

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THE COPYRIGHT EMPIRE

The following content based on my understandings about copyright, based on recommended¬†readings from lecture notes,¬†and books with relating topic, available in Deakin Library. This¬†will¬†be¬†more about copyright that I have just found out. For study purpose only of¬†unit ALC203. Social media has greatly changed the world today and most people depend on it to get informed... Continue Reading →

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I HAVE ‘A THING’ WITH GAMIFICATION, STARTS WITH: K.O

The following content is my¬†answers based on my understandings, regarding¬†to ¬†questions WEEK 6 LECTURE NOTES. I answered all questions by reading and taking notes¬†all resources recommended by unit chair; moreover, I¬†added¬†some¬†facts I collected¬†about the ¬†relating topic, available in Deakin Library.¬† For study purpose of ALC203 only.   What is gamification? Define the term in your... Continue Reading →

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LIGHTS – CAMERA – ACTION! (PART ONE)

Warning: The following content is¬†created for study purpose only of unit ALC203.¬†Combine what I've learnt from Celebrity Industries - unit ALC304 and unit ALC203 to demonstrate my understandings: the basic¬†state of mind¬†in famous people through social media platforms. Story is based on my imagination.   Personal insight: Also studying¬†the unit ALC304: The Celebrity Industries: Star... Continue Reading →

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‘SELF’ TERMS IN CELEBRITY CULTURE

The following content is my personal self definition following with examples regarding for unit ALC203 WEEK FIVE LECTURE.   Intercommunication self This is a mode of communication that is mainly two way and focuses on oneself. In some instances, this type of communication is mainly an evaluation of personal characteristics. A suitable example is a... Continue Reading →

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TERMS IN CELEBRITY CULTURE

The following content is based on reading and research of WEEK¬†FIVE LECTURE OF UNIT ALC203 Representational Culture So omnipresent has celeb¬†culture becomes in present-day world‚Äôs life, the United States of America included that majority currently instigate to hear a good deal concerning an occurrence acknowledged as the culture of celebrity. Notably, the jargon (culture) might... Continue Reading →

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SKYLIGHT

The following content is based¬†on my imaginary case scenario,¬†focus on¬†¬†WEEK FOUR STUDY NOTE: ME-MEDIA OR I-ROBOT (?): CONSTRUCTING IDENTITY IN THE ONLINE WORLD.¬† ¬†Please be aware that my discussion and theories¬† come for study purpose only¬†for the¬†unit ALC203. Personal Insight: Applying my understandings and research¬†from the readings. I want to¬†introduce¬†a new concept of online identity... Continue Reading →

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YOU AND ME IN OUR DIGITAL UTOPIA

Warning: The following¬†content¬†sums up¬†my¬†hardcore extensive research for the¬†unit ALC203.¬†Expressing my self-established¬†mindset¬†from WEEK ONE LECTURE¬†to WEEK FIVE LECTURE. Four elements that I highlighted in blue triggered all ideas from one thing connects to another about social networking participation. In the age of rapid growth of social networking, the role of communication has changed significantly. People nowadays... Continue Reading →

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THE OPENING

    The following content based on my imagination as series performances for study purpose¬†of¬†unit ¬†ALC203. Applying my understandings from WEEK ONE¬†LECTURE¬†to WEEK FOUR LECTURE and transforming it into storytelling. Imagine... One Friday morning in year¬†2100, a 20-year-old media student Barry Xavier finishes¬†school¬†and heads to his favourite Online Gaming Tournaments Centre¬†named Global Hall of Fame.... Continue Reading →

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THE MULTIDIMESIONALITY OF ONLINE IDENTITY.

As we live in the times of globalization and ubiquitous presence of the digital technologies and social media platforms, people tend to use the networks not only as the tools of communication and rapid information-sharing that triggers the establishment of the social bonds but also as the means that facilitate the personal self-reflection and self-expression.... Continue Reading →

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